Be Curly Advanced™ Curl Perfecting Primer

The last step of your wash day routine and the first in your styling. This priming leave-in for curly hair protects from the drying effects of the sun, instantly reduces frizz, and detangles to reduce breakage from combing. It fortifies and smooths curls and coils, creating the perfect foundation and allowing flexibility for the styling products that come next. Curls, coils, and waves are naturally more fragile, which is why this game-changing curly hair primer also replenishes strength with a peptide derived from plant proteins. Created with Aveda’s expert team of texture stylists.

Key Features:

Responsible Manufacturing: Aveda uses 100% renewable electricity fueled by their 3.6 acre, 1.52MW onsite solar array, plus wind power credits and offsets. Aveda’s primary manufacturing facility has achieved Zero Industrial Waste to Landfill status.

Suitable For:

The Regimen—For Coils and Tight Curls:

Size